Client
Hart Shaw
Project
Rebrand
Services
Branding, Digital Design, Print Design, Art Direction, Photography, Signage
Hart Shaw, a Sheffield-based full service firm of Chartered Accountants and Business Advisers commissioned Simdure to carry out a full brand audit and in-depth rebrand in order to elevate their current market position.
The Hart Shaw brandmark consists of two elements which lock together to form an abstract ‘S’, whilst the negative space between the two elements is employed to subtly form the letter ‘H’. The resulting brandmark perfectly embodies the flexible and dynamic way in which Hart Shaw works, and the supportive relationships that they cultivate with their clients.
